Press Release Services

  Today, when digital marketing is taking newer forms and powered by advanced technologies, the good old press release is still holding on its own and helping marketers spread the word about their brand. A well-written press release can help you get the media coverage you are aiming for, regardless of the industry you are in. Besides, being a powerful and effective marketing tool, it is also the most affordable way of reaching out to your audience. Your press release can be about anything related to your business or industry but it must be newsworthy and share news stories that are of value to the readers. The news release could be about a new product/service launch, an important appointment to a senior position in the hierarchy, achievements in any particular area of business, an announcement of events, seminars, conferences, or annual meetings, etc. Why You Need a Good News Release Agency Apart from a powerful and relevant news story, you also need a good press release serv...

  A press release is a vital tool to share important information about your business with the world. The media of sharing are journalists, TV channels, newsrooms, social media platforms, and others.  Writing a good press release is half the battle won. The other half is proper submission.  You must identify media outlets relevant to your niche. Then, follow their submission guidelines and submit your press release. Follow-ups are helpful, if you have submitted your content well in advance, say one or two months before your mega event.  It’s good to submit press releases well in advance.  Two reasons: 1. Journalists are busy bees. If they find your press release sufficiently in advance, they get time to schedule your event in their calendar and prepare for the coverage.  2. Chances are high that your press release will not be missed by journalists. Last-minute submissions can miss their eye.  If all this seems a herculean task to you, worry not. Yo...

Just finished writing a press release? You have also read it, proofread it, edited it, and read it again. Wait, don’t send it yet. Keep your press release away. Engage yourself in some other work. Come back to the press release the next morning or after a few hours. Now, read it again.  Does it catch your eye?   When we write something and read it immediately, it looks fine. After all, you have written it, so it’s hard to find faults in your creation.  But, when you put your content piece away for a while and come back to it later, there you are! This is where you catch those silly mistakes or an omitted word, or maybe the headline doesn’t appeal to you much now.  So, the secret’s out!  The secret to submitting the best piece of content to a reputable PR distribution service is to be your own critic.  And this happens when you take off the writer’s hat. A writer can hardly be his/her own critic because it’s a tendency to love the content you created....