Press Release Submission Sites are Indispensable – They Help You Succeed

A press release is all about letting your company’s word out about business events, launch of a product/service, or a modification in your company’s top leadership.

In addition to disseminating newsworthy information, the press release is also an effective off-page SEO strategy.

No matter what your story is, the key to achieving your goal is to write a compelling narration in a clear and concise manner.

Broad coverage from the media helps your business garner good reputation in the marketplace, and submitting your release to different sites will allow you to grab attention from a large section of the audience.

In addition to gaining visibility of your company, press release submission can assist you in getting a one way link from genuine sites that will add immense value to your SEO strategies.

The question is how to submit your release?

This is possible via email, or by making use of online submission tools.

You also can make use of services that will deliver your story to scores of individuals and businesses.

You will be able to reach a bigger audience, which apparently is not possible to manage on your own.

When using a press release submission service, you are paying to build contacts that could be useful to your business.

They will build, update scores of media contacts freeing you from such arduous tasks.

All that you need to do it is drop your story into any of the press release submission sites, and the rest is taken care of.

These sites serve as useful sources of news for journalists and media persons looking for stories.

Are there any free press release submission sites where you can submit your story?

Yes, there are. You can choose between free and paid submission services.

The free category is the basic one. It is unlikely you will earn media coverage in recognized publications via a free submission site.

A sound policy is to set your goals and find out from a site as to what kind of exposure you can get at zero cost.

On the other hand, the paid ones can offer enormous reach into major news media outlets.

Mind you, this approach can cost money with no guarantee that your objectives will be realized.

Yet, some paid submission sites live up to their promise.

They maintain a database of thousands of journalists, editors, industry captains, subject matter experts and influencers.

In addition they will do something that a free press release submission cannot do.

That can include:

·        Performance tracking features

·        Tools for tracking mentions (getting to know who is talking about your company and its products)

·        Advance distribution of your releases.

·        Tools for monitoring social media and print media

Even a paid submission service cannot get your traction unless you create a unique angle by focusing on a topic that will give reasons for media to cover your story.

If you do it well, you can rely on the submission service to push your release in such a way that your goals are fulfilled.

All that you need to do it is:

·        Create your story

·        Circulate your news

·        Track your press release

Press release sites let your word out about any newsworthy information of your company. It shapes customers’ impression about your brand.