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Showing posts from June, 2020

PR Distribution Service: Meet the ‘Influencers’ of Your Press Release

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Just finished writing a press release? You have also read it, proofread it, edited it, and read it again. Wait, don’t send it yet. Keep your press release away. Engage yourself in some other work. Come back to the press release the next morning or after a few hours. Now, read it again.  Does it catch your eye?   When we write something and read it immediately, it looks fine. After all, you have written it, so it’s hard to find faults in your creation.  But, when you put your content piece away for a while and come back to it later, there you are! This is where you catch those silly mistakes or an omitted word, or maybe the headline doesn’t appeal to you much now.  So, the secret’s out!  The secret to submitting the best piece of content to a reputable PR distribution service is to be your own critic.  And this happens when you take off the writer’s hat. A writer can hardly be his/her own critic because it’s a tendency to love the content you created.  Once you stop writing and put off